Email marketing is one of the most powerful tools a small business can use to drive repeat business and foster customer loyalty. Unlike...

Maximizing social media for a small business can open doors to wider visibility, customer engagement and growth without the need for a...

The 4th quarter of the year can be the most profitable. For some, it can add up to 75% of the company's annual sales. Take advantage of...

Should you use AI to help market your business?

On her daytime talk show, Oprah Winfrey used to ask people, “What do you know for sure?” I’ve thought about that question a lot and the...

People are bombarded with posts on social media and they scroll past most of them. But once in awhile, they stop, look, and even share...

As a freelance copywriter, I spend each day in a cozy office in a farmhouse not far from the Chesapeake Bay. It’s quiet here – the perfect a